TiHAN-IITH Business Marketing Executive 2026

TiHAN-IITH Business Marketing Executive Recruitment 2026: Overview

NMICPS TiHAN Foundation at IIT Hyderabad (TiHAN-IITH) is hiring a Business Marketing Executive for its technology-innovation hub in Hyderabad. TiHAN works on autonomous navigation and data-acquisition systems under the Department of Science and Technology's National Mission on Interdisciplinary Cyber-Physical Systems. This role sits between the hub's technical work and the organisations that may use, fund or commercialise it. You will help turn research capabilities, testbed facilities, products and innovation programmes into clear market opportunities for industry, startups, academic institutions and government bodies.

The position is broader than routine promotion because TiHAN-IITH operates in a technology and startup ecosystem. Your work will combine market research, lead generation, digital campaigns, stakeholder communication and support for technology commercialisation. You may write a presentation one day, study an emerging market the next and then represent the hub at an exhibition or partner meeting. A practical interest in innovation and autonomous systems will help you explain technical offerings to non-technical audiences without losing the business purpose.

Service Conditions and Caveats

• Work location: This is a full-time position based in Hyderabad, where TiHAN operates from the IIT Hyderabad campus at Kandi in Sangareddy district.
• External engagement: You should be willing to attend industry meetings, seminars, workshops, conferences, exhibitions and networking events as part of the outreach work.
• Stakeholder range: The role involves communication with prospective customers and partners across industry, startups, academia and government organisations.
• Technology setting: You will market facilities and programmes connected with autonomous systems, emerging technologies, research and development, innovation and commercialisation.
• Cross-functional work: Close coordination with technical and business-development teams is central to the role because marketing claims must accurately reflect TiHAN-IITH's offerings.
• Campaign ownership: The work covers social media, email, website content and online campaigns as well as brochures, proposals, presentations and newsletters.
• Performance tracking: You will monitor lead generation, campaign outcomes and relevant key performance indicators, then turn those results into periodic reports.
• Working style: The hub expects you to take initiative, organise several activities at once and work independently while still collaborating with different teams.
• Market awareness: Regular tracking of competitors, industry developments and emerging trends is part of the role, with useful insights shared back to the team.
• Selection evidence: If shortlisted, you must be ready to produce your original records when TiHAN-IITH checks documents during the assessment.

Application Submission Notes

The official vacancy page routes applications through a dedicated Microsoft Forms application. Use that role-specific form rather than sending details to the general office address. The official page remains the reference point for the role description, while the form is the place where your application details must be entered.

• Develop marketing strategies for TiHAN-IITH technologies, services and facilities
• Research markets, prospective customers, competitors and emerging trends
• Generate leads through digital campaigns, networking and industry outreach
• Prepare presentations, brochures, proposals, newsletters and promotional content
• Build relationships with industry, startups, academic and government stakeholders
• Coordinate seminars, workshops, exhibitions, conferences and partner meetings
• Track campaign performance, leads and key marketing indicators
• Support business development and technology commercialisation activities